IE Marketing Club Speaker Series: Bianca Shen - CMO at Burger King Iberia
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Get an inside view through the eyes of a CMO and learn about her experience in the marketing field. She is an expert in Marketing and Brand Management for consumer brands.
Bianca Shen is currently CMO at Burger King Iberia, after having held the positions of General Manager for Southern Europe; Vice President of Marketing for Europe, Middle East and Africa and Marketing Director for Spain, France, Italy and Portugal. Before she led projects at national level in Brazil as Brand Manager, Events Manager and Innovation Manager for ABInbev leading brands Skol and Brahma between 2007 and 2010. Her career became consolidated at Unilever between 2010 and 2012, where Bianca worked as Brand Manager for consumer brands in Brazil, like Dove and Hellmann´s.
Do you want to be a brand manager for consumer brands?
Come and join us with Bianca Shen to learn more, ask her questions and get motivated about a marketing career.
Where
MARIA DE MOLINA, 31
MM-102
Calle de María de Molina, 31, 28006 Madrid, Spain