IE Nights II: Will the next industrial revolution be about creativity?

IE Nights (noun) 1. New initiative of IE Campus Life
                              2. Cool workshops with amazing professors.
                             3. Arts (music, cinema, gaming...) and Creativity
                             4. FUN (food & drinks, comedy, networking)
 

IE Creativity Center (noun) 1. The house of IE Nights 
1st Edition was on Disney Method

Next Edition 31st October is with Alberto Barreiro 
(Associate Professor of School of Human Sciences & Technology)


Ideas waiting on purposes


Creative, Design and Digital Strategist with more than 15 years experience Alberto Barreiro will wisely show us how creativity is a domain beyond design, communication or art. It is in fact a cornerstone to understand the world and so perform accordingly. 

Companies, institutions, people: they all need creativity as a trigger to solve problems we daily face. Adding empathy, readiness in giving and awill to impact our context is to be added to creativity and so the latter will become a truly transforming tool. 

This two hours session will focus on: 

Firstly, Mr Barreiro will share with participants his personal experience as to state the capital importance of creativity in nowadays world. Will next industrial revolution be about creativity? 

Then, a design workshop will uncover key methodologies inspired on Art as to originate an innovation process out of imagination, meanings and stories. 

Workshop will be followed by live music, food and drinks. 

IE Creativity Center | Website | View More Events
Co-hosted with: IE Campus Life

Contact the organizers