Masterclass & Networking Cocktail: Internationalization strategies for brands looking to go global –The Springfield case

Maite Aranzabal Harreguy, Associate Professor of Marketing at IE, will share her vast experience in international expansion with you all through a master class titled: "Internationalization Strategies for Brands Looking to Go Global: The Springfield case." 

In recent years, she has worked as a top management retail consultant advising fashion companies on business management as well as sitting on several boards to assist private equity funds appraising retail investment opportunities. She has worked as a retail consultant at McKinsey & Co. as well as in mergers and acquisitions at Goldman Sachs. She served as the Deputy General Manager of Springfield, International Director and Marketing Director of Grupo Cortefiel.

 

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Sheena Mehta

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