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Geopolitics: Myths and Realities for Business
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| We would like to invite you to an inspiring talk about Geopolitics: Myths and Realities for Business with IE Professor Milo Jones on the 25th October. Professor Jones will be holding this session to discuss myths and realities for business. It’s easy to finish a business degree with the unconscious assumption that you’ll gain a competitive advantage through a careful reading of newspapers. You won’t. You’re also unlikely to succeed by applying stale “strategic” frameworks like the BCG Matrix (which dates back to 1968), Porter's Five Forces (created in 1979), or Value Chain Analysis (introduced in 1985). Anyone who has studied business in the last 30 years – including your competition – uses these. They also probably read the same newspapers you do. This “Business Strategy 101” toolkit is like the white shirts in your closet: always safe, sometimes useful, but not a decisive business edge. Your future business success depends on at least two factors: luck, and the quality of the assumptions that underlie your strategies. Many of these assumptions lie in the realm of Geopolitics. This master class argues that you should consciously question these geopolitical strategic assumptions, and gives you a few basic ideas to start doing so. The event agenda:
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Location will be communicated upon registration.
Dress Business Casual
Where
JW Marriot Grand hotel
Calea 13 Septembrie 90,, Bucharest 050728, Romania
Speakers
Milo Jones
The Climate of Business - Recurring Patterns of Activity Due to Geopolitical Factors.
IE Business School
Dr. MILO JONES is a Visiting Professor at IE business school in Madrid. At IE, he teaches “Intelligence Tools for the Finance Professional”, advanced non-market strategy courses, and a variety of Geopolitics-related courses in the MBA and Masters in Advanced Finance programs. Milo is also a staff member of Wal-Mart's Leadership Academy, where he works with the retailer’s senior leadership on questions surrounding strategy, geopolitics and technology. In addition to Walmart, Milo’s experience in executive education extends to work with Axa, Accenture, Banco Santander, BHP Billiton, E&Y, Gestamp, Gulf Medical, Kimberly-Clark, Nikkei, Nissan, Renault, and Westpac Bank.
Milo has spoken at numerous intelligence, finance and geopolitics-related conferences, including Institutional Investor Forums, Euromoney, Oxford University, the World Knowledge Forum in Korea, and before intelligence-related groups in around the world.
In addition to teaching, Milo is the Managing Director of Inveniam Strategy. Inveniam Strategy specializes in non-market strategy and in applying the analytical tools and frameworks of Intelligence Community to business and financial issues; clients include Accenture, Axa, Kimberly Clark, Walmart, and one of Spain’s largest credit card issuers.
Milo also serves on the board of a private American food company with over $200 million in annual sales. He is a Fellow of the Salzburg Global Seminar, a member of the International Institute for Strategic Studies in London, and a member of the Association of Former Intelligence Officers. You can follow him on twitter @inveniam.